If you have not yet had the opportunity to deepen the subject and you need to develop the first foundations in the sector, then Google Digital Training is certainly one of the best digital marketing courses to consider.
As you can understand from the name, this is a course promoted directly by Google and it is totally online.
Now I don’t want to bore you by dwelling on the advantages and disadvantages of taking an online course rather than an offline, therefore physical, course.
I’ll just tell you to always have an eye on content on the web because they have the incredible potential of allowing you to study where you want and when you want.
This means that not only will you be able to better organize your life and your commitments, but also that you will not have to jump through hoops to move from one place to another, perhaps going crazy for parking or for the delay of various public transport.
You will have everything super tidy in one place: your PC, which you can access at any time of your day when it is most convenient for you.
Returning to the online course on digital marketing offered by Google, it is an excellent resource from which to start due to the variety and breadth of topics addressed in this sector.
Some of the titles that we find inside are:
Start an online business
Be found online by customers
Promote a business with online advertising
Expand a business to other countries
Connect with customers on mobile devices
But much more too!
In particular, there is a course called “ Basics of digital marketing” which lasts 40 hours, contains 26 different modules and, in the end, also provides for the release of a certification.
In short, a great opportunity to get off to a good start, complete with a certificate to be included in your online curriculum!
But what is a negative aspect of this online course on digital marketing?
What characterizes it most, for better or for worse, is the basicity of the arguments.
This means that once you have built your foundation in this discipline, you will no longer be able to “climb” and therefore specialize in a specific subject and you will feel the need to start other courses that go deeper.